Marketing, Sales & Customer Service

Complaint Handling: Leadership Edition

This Complaint Handling training course (Leadership Edition) is a leadership edition for managers who set direction, budgets and performance targets. It combines international standards with practical cases from the Gulf, Africa and Europe.

Code: MK615Level: Leadership EditionField: Marketing, Sales & Customer ServiceFormats: 5 or 10 days · classroom, online, in-house

Objectives

  • Explain the core principles, terminology and governing standards of Complaint Handling
  • Apply proven methods and tools for Complaint Handling to real workplace situations
  • Analyse performance data to find risks, gaps and improvement opportunities
  • Compare your practice with international benchmarks and regional case studies
  • Build a practical action plan to apply Complaint Handling in your organisation

Who should attend

Marketing, sales, communications and customer service teams.

Course outline — 5 days

  1. Day 1
    Principles, terminology and governing standardsComplaint Handling
  2. Day 2
    Methods, tools and calculationsComplaint Handling
  3. Day 3
    Operation, inspection and performanceComplaint Handling
  4. Day 4
    Risk, troubleshooting and case studiesComplaint Handling
  5. Day 5
    Best practice, assessment and action planComplaint Handling
10-day outline
  1. Day 1
    Principles, terminology and governing standardsComplaint Handling
  2. Day 2
    Methods, tools and calculationsComplaint Handling
  3. Day 3
    Operation, inspection and performanceComplaint Handling
  4. Day 4
    Risk, troubleshooting and case studiesComplaint Handling
  5. Day 5
    Best practice review and mid-course assessmentComplaint Handling
  6. Day 6
    Advanced analysis techniquesComplaint Handling
  7. Day 7
    Digital tools, data and softwareComplaint Handling
  8. Day 8
    Practical labs and simulationsComplaint Handling
  9. Day 9
    Regional benchmarks and lessons learnedComplaint Handling
  10. Day 10
    Capstone project and final assessmentComplaint Handling

Upcoming sessions 2027–2030

CityDatesDuration
Milan16 Aug 2027 – 20 Aug 20275 days
Muscat17 Sep 2028 – 21 Sep 20285 days
Tunis14 May 2029 – 18 May 20295 days

No public session is listed yet. We can run this course in any city on your dates, online, or at your company.

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