Objectives
- Explain the core principles, terminology and governing standards of Pricing Strategy
- Apply proven methods and tools for Pricing Strategy to real workplace situations
- Analyse performance data to find risks, gaps and improvement opportunities
- Compare your practice with international benchmarks and regional case studies
- Build a practical action plan to apply Pricing Strategy in your organisation
Who should attend
Marketing, sales, communications and customer service teams.
Course outline — 5 days
- Day 1Principles, terminology and governing standardsPricing Strategy
- Day 2Methods, tools and calculationsPricing Strategy
- Day 3Operation, inspection and performancePricing Strategy
- Day 4Risk, troubleshooting and case studiesPricing Strategy
- Day 5Best practice, assessment and action planPricing Strategy
10-day outline
- Day 1Principles, terminology and governing standardsPricing Strategy
- Day 2Methods, tools and calculationsPricing Strategy
- Day 3Operation, inspection and performancePricing Strategy
- Day 4Risk, troubleshooting and case studiesPricing Strategy
- Day 5Best practice review and mid-course assessmentPricing Strategy
- Day 6Advanced analysis techniquesPricing Strategy
- Day 7Digital tools, data and softwarePricing Strategy
- Day 8Practical labs and simulationsPricing Strategy
- Day 9Regional benchmarks and lessons learnedPricing Strategy
- Day 10Capstone project and final assessmentPricing Strategy
Upcoming sessions 2027–2030
| City | Dates | Duration |
|---|---|---|
| Muscat | 23 Jan 2028 – 27 Jan 2028 | 5 days |
| Paris | 5 Feb 2029 – 9 Feb 2029 | 5 days |
| Alexandria | 22 Jul 2030 – 26 Jul 2030 | 5 days |
No public session is listed yet. We can run this course in any city on your dates, online, or at your company.
Related courses
More in this field
- Digital Marketing: Leadership Edition
- Strategic Marketing: Leadership Edition
- Brand Management: Leadership Edition
- Sales Management: Leadership Edition
- Key Account Management: Leadership Edition
- Customer Service Excellence: Leadership Edition
- Social Media Strategy: Leadership Edition
- Market Research: Leadership Edition