Objectives
- Explain the core principles, terminology and governing standards of Social Media Strategy
- Apply proven methods and tools for Social Media Strategy to real workplace situations
- Analyse performance data to find risks, gaps and improvement opportunities
- Compare your practice with international benchmarks and regional case studies
- Build a practical action plan to apply Social Media Strategy in your organisation
Who should attend
Marketing, sales, communications and customer service teams.
Course outline — 5 days
- Day 1Principles, terminology and governing standardsSocial Media Strategy
- Day 2Methods, tools and calculationsSocial Media Strategy
- Day 3Operation, inspection and performanceSocial Media Strategy
- Day 4Risk, troubleshooting and case studiesSocial Media Strategy
- Day 5Best practice, assessment and action planSocial Media Strategy
10-day outline
- Day 1Principles, terminology and governing standardsSocial Media Strategy
- Day 2Methods, tools and calculationsSocial Media Strategy
- Day 3Operation, inspection and performanceSocial Media Strategy
- Day 4Risk, troubleshooting and case studiesSocial Media Strategy
- Day 5Best practice review and mid-course assessmentSocial Media Strategy
- Day 6Advanced analysis techniquesSocial Media Strategy
- Day 7Digital tools, data and softwareSocial Media Strategy
- Day 8Practical labs and simulationsSocial Media Strategy
- Day 9Regional benchmarks and lessons learnedSocial Media Strategy
- Day 10Capstone project and final assessmentSocial Media Strategy
Upcoming sessions 2027–2030
No public session is listed yet. We can run this course in any city on your dates, online, or at your company.
Related courses
More in this field
- Digital Marketing: Applied Workshop
- Strategic Marketing: Applied Workshop
- Brand Management: Applied Workshop
- Sales Management: Applied Workshop
- Key Account Management: Applied Workshop
- Customer Service Excellence: Applied Workshop
- Market Research: Applied Workshop
- Public Relations & Media: Applied Workshop